
I know you may be thinking, what is with this video? It did brighten my day significantly because I know we all have our frustrations when technology does not go our way. This video is not just meant to bring so comedic relief it is also an advertisement (a shabby one I might add) for a consulting firm! As marketers it’s important for us to not only capture our audience’s attention but to promote it as well.
What better way to promote a company than to portray the realities of when people just snap. Now we may all not have this kind of stress right now in our lives but usually when the break-point arises who else do we turn on but our beloved technology. Most of us won’t even know what to do without having Facebook at our finger-tips or Twitter blowing up our phone; but sit back and relax folks, your life can’t nearly be as bad as these poor shmucks have it! I’m using this video as an example of catching someones attention, yes it is funny and entertaining to watch but more importantly it got a message across and advertised a little too!
The internet is the fastest growing resource for businesses world wide. If you are not present on the web how present are you? It has opened up new outlets that allow companies to sell, market, and build customer relations in ways that were never available. Resources revolve around social media and the companies that figure out how to use them in the most affective way will find that they 